Meet Shawn Reilly, UWTV Director of Development & Community Engagement

Shawn ReillyHow long have you been with UWTV?

I started on August 16, 2022. My first time working with United Way goes back to 1990 when I was the Campaign Coordinator for Xerox. We have certainly come a long way since then.


What are you most passionate about when comes to the work of UWTV?

There is nothing more exciting in life than getting a front-row seat to the transformation that comes from an impacted family or individual in our community. Yet the real heroes of our stories are the donors that make it happen with their generosity. We cannot accomplish all we do without the support of so many. I am not only passionate to see us meet the various needs of our community but to champion the heroes to help make it all possible.

I have been fortunate to work in the non-profit industry for more than 20+ years. During my career, I’ve bridged diverse gaps to collaborate with a wide range of people for the local needs of the mission. I am devoted to listening well, doing the work, and helping bring out the best in people. Learning to adapt to this changing world is a personal challenge that inspires me to get out of bed and get to work every day.


Tell us more about you! Family, hobbies, and interests.

My wife, Cindy, and I have been married for 32 years and have 3 kids who all went to Boise State and stayed here in the Treasure Valley. As you can imagine, we take great joy in doing life together. We are active in the community and enjoy the outdoors. In fact, my two daughters named their dogs Stanley (Stanley, Idaho) and Alice (Alice Lake above Redfish Lake in the Sawtooth Mountains). We like to hike, explore, fish, and ski together. My three kids were all born in Atlanta, Georgia. Cindy and I grew up in Southern California and met at USC where we both graduated.

It’s an absolute joy, and lifetime commitment of mine to help serve and contribute to the needs of our expanding community which is so much bigger than anyone one of us.